Managers, senior creatives, creative directors, entrepreneurs… It’s hard to sum up the careers of Patrice and Olivier. They have worked with international groups of 600 people, and small and independent French agencies. On international advertising campaigns, for the general public or B2B. For e-commerce pure players who made it big, or global industry leaders. On prize-winning films, a campaign ending up in school text books, a buzz that provokes debate on the evening news, or a drive-to-web campaign that is popular abroad. Two things can summarise this unique background for French creatives: The importance of ideas. Excellence in implementing ideas.